Mustang Survival Announces New Directors of Sales for North America

To support current and planned growth initiatives in US target markets, Mustang Survival is pleased to announce that Michael Grupa will be transitioning from his current role as Director of Business Development, Professional, to join the Sales team as Director of Sales – US Professional & Military Major Accounts. Grupa joined Mustang Survival in 2009 and has been instrumental in shifting Mustang’s focus from selective markets in the first responder and commercial/ industrial marine categories to becoming an industry leader and full-line supplier of flotation and thermal protection products in these market categories.
Also driven by shifting conditions in the recreational market, Mustang is announcing that Brian Milligen has been promoted from Canadian National Sales Manager to Director of Sales, US Recreation & Canada Recreation/Professional markets.
“Our sales team will benefit from Mike’s many years of experience and background in the professional and military markets while Brian builds upon his success and momentum in Canada and helps us focus our efforts on growing and expanding Mustang’s network of recreational dealers south of the border,” commented Glen MacPherson, Mustang Survival’s Vice President, Sales. “This organizational shift is part of our long term strategy to strengthen the brand in core markets, manage channels more effectively, and achieve revenue growth targets north and south of the border.”
“Mustang Survival has a proud heritage of providing innovative and quality lifesaving solutions across all markets,” said Grupa. “I look forward to working with all our customers while supporting our distribution channels with innovative products made to provide all our users with the highest level of safety possible.”
“It is a pleasure to work with such a devoted team as Mustang Survival,” said Milligen, “I consider it a great honour to now be able to contribute to this team north and south of the border.” Mustang Survival’s range of innovative and industry-leading lifesaving solutions are trusted and used by recreational, professional and military users all over the world. Visit to learn more about how we save lives for a living.
About Mustang Survival
Mustang Survival has been providing lifesaving solutions for over 40 years. Through constant innovation and application of new technologies, Mustang is the leading supplier of quality flotation and hypothermia protection products to the most demanding users – from fishermen, sailors and commercial mariners to the Coast Guard, fighter pilots and even NASA astronauts.
Mustang Survival. We save lives for a living.
By Ocean Navigator